If you don't want to squander great business development opportunities with new clients, do your homework before first encounters:
- their business, organisation, operations
- their operating environment
- their legal needs
- personal needs/interests of your contact
- issues you'd like to canvass
- what services of direct value can you and your firm offer ?
- outcomes you'd like from the meeting.
Even the most seasoned professional will do better if s/he's done this groundwork rather than just "winging it".
|