eTips - Julian Midwinter & Associates

Do your homework before first encounters

By Linda Julian

If you don't want to  squander great business development opportunities with new clients, do your homework before first encounters:

  • their business, organisation, operations
  • their operating environment
  • their legal needs
  • personal needs/interests of your contact
  • issues you'd like to canvass
  • what services of direct value can you and your firm offer ?
  • outcomes you'd like from the meeting.

Even the most seasoned professional will do better if s/he's done this groundwork rather than just "winging it".



 

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