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Communicate your credibility

By Linda Julian

Establishing credibility is key to developing successful relationships with clients of choice.

Here are some steps you can take to establish  -  and communicate  -  your professional credibility:

  • willingly share your knowledge, insights, and ideas
  • offer advice only in areas where you are truly technically competent up-to-date
  • cite examples and anecdotes which illustrate your competence
  • communicate in straightforward, non-technical, no-jargon language
  • immerse yourself in your client's world:  their business, their challenges, their opportunities
  • be reliable and dependable  -  promptly follow through on what you say you'll do.

Don't let down your professional future by neglecting to communicate your credibility.

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