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Health-check your business development

By Linda Julian

Check the health of your business development efforts by assessing its vital signs.

  • Power  -  does each individual on your team feel that s/he can affect business development performance of the team ?  Does s/he believe s/he can really make things happen ?
  • Identity  -  do team members focus narrowly on their own work, or identify with the entire team and firm ?
  • Problems and conflicts  -  are these recognised and dealt with, or just smoothed over ?
  • Learning  -  are you and your team constantly learning ?  Are you encouraging new ideas ?  Are you acting on them ?

This simple health check won't yield a neat numeric measure, but it's a strong predictive indicator of future business development success.

(Read more about some of these ideas by sourcing the work of Richard Pascale in Harvard Business Review.)


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