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Getting past blame games

By Linda Julian

When business development is not what it should be, it's easy to fall into the trap of blaming others for the situation.

If you're not achieving the business development wins you want, first take a hard look at yourself. 

Even when fault can fairly be attributed to others  -  the firm, the marketing department, a wayward partner, service shortcomings by others  -  you may have to wait a very long time for them to fix things for you. 

It will be far better to take responsibility and find a solution yourself:  you have plenty to gain.

When business development isn't going as you'd like, you can either choose to do something differently, or determine to see it differently.  (See It's all about framing.) 

Determining to do things differently might be tough.  There may be behaviours we can modify, other tactics we can try, different opportunities we can pursue. 

We can take a rational look at things and accept that when a set of actions don't succeed, over and over, that repeating them yet again is unlikely to bring the results we want.

Getting cross and blaming others, or just waiting longer for them to do what they have never yet delivered, is avoiding responsibility and limiting our success. 

We can take power in business development situations by choosing to take actions on things we can change and make them happen.

It will pay to get past the blame game.


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