Key Account Management programs

Consistent, deliberate, and proactive customer engagement at all levels is critical to everything an organisation does and stands for.

JMA’s co-design approach to the enhancement and implementation of Key Account Management programs delivers scalable frameworks that enable nurturing and growth. This approach enables a stronger, more deliberate and strategic culture of customer engagement through:

  • Tools and Playbooks that support the desired activities and required capabilities
  • Team capability development
  • Consistent methodology (systems, tools and skills)
  • Simplicity and transparency
  • Embedding the right operating model and infrastructure to support its success with your key accounts.

Our clients thrive on Key Account Management and have a clear focus on growth, in addition they experience:

  • Clear and stronger key buying & influence relationships
  • Greater product / service penetration
  • Stronger share of client spend
  • Competitive strength
  • Higher conversion rates on major bids, tenders and contracts
  • Supply and value chain agility.

If you’re ready to go from good to great, your growth is our focus.

Feature article

If you’re bidding for everything, how can you improve your chances of success?

If you’re bidding for everything, how can you improve your chances of success?

One thing is certain in this post lockdown world: it is highly unlikely that any business will decline the opportunity to respond to an RFP. In fact, with revenues under pressure for most organisations, every RFP will likely be viewed as a genuine ‘opportunity’. This means that even for those businesses with a robust go/no […]