Co-opetition: if you can’t beat them, should you join them?

Co-opetition or ‘competitive collaborations’ are alliances formed between direct and sometimes indirect competitors. The term co-opetition is used by management academics and economists to describe the phenomenon of ‘competing without having to kill the opposition and co-operating without having to ignore self-interest’. You can think of co-opetition as a sort of ‘if you can’t beat […]

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By Alistair Marshall

Revenue and marketing audit to set your firm up for success

July 13, 2016 | Posted in: Business Development Strategy

Phew! It’s over. Another financial year is complete. Was it as successful as you had hoped? What are your plans for the next 12 months? If you don’t have answers to these questions, now is the perfect time to do your revenue and marketing audit, and get focused for the year ahead. Set your firm […]

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Feature article

Responding effectively to (unspoken) questions in tenders, bids and proposals

Responding effectively to (unspoken) questions in tenders, bids and proposals

Over the years we’ve read hundreds of requests for tenders and proposals seeking services from professional services firms. Often RFT/Ps can seem cobbled together bastardised versions of older requests that have been edited by committee and end up asking silly, repetitive or irrelevant questions. Most of the time nothing sinister is going on, it is […]